23 Best Call Tracking Software Reviewed In 2026

TalkRoute is a virtual phone system designed for business owners and teams, facilitating communication through calls, texts, and video meetings. It offers key functions like call forwarding, text messaging, video conferencing, and voicemail management. Accessible on desktop, mobile, or web apps, TalkRoute provides options for toll-free and local phone numbers to support customer engagement.

Why I picked TalkRoute: TalkRoute's call forwarding and routing capabilities are a solid choice for managing your incoming calls effectively. This feature allows you to direct calls to the right team members or departments, regardless of where your team is located. It ensures that every call reaches the person best equipped to handle it, enhancing customer satisfaction and reducing the time your team spends on manually transferring calls. This not only helps in managing customer interactions smoothly but also boosts your team's efficiency.

Standout features & integrations:

Features include call forwarding and routing, which allows you to make and receive calls via desktop, web, or mobile apps; text messaging, enabling you to send and receive SMS and MMS messages using business numbers; and meetings, which let you conduct video conferences with up to 100 participants without requiring downloads.

Integrations include Google Sheets HubSpot Slack Discord Gmail Asana Integrations include Google Sheets, HubSpot, Slack, Discord, Gmail, and Asana.

CloudTalk is an AI-powered business calling and call tracking platform that helps sales, support, and operations teams manage inbound and outbound conversations more effectively. It combines human and AI voice agents, global telephony infrastructure, and intelligent routing to make every call measurable and actionable.

Why I picked CloudTalk: I picked CloudTalk because it intelligently connects call performance to team workflows. Its AI conversation intelligence automatically analyzes every interaction, summarizing key topics, detecting sentiment, and generating call notes. This means you get structured insight into customer trends without having to listen to every recording. The post-call reporting dashboard lets you track call volumes, outcomes, and agent metrics in one view, while real-time monitoring allows managers to listen in, whisper advice, or join live calls when needed.

Standout features & integrations:

Features include the call flow designer, which lets you create custom call routes that automatically guide callers to the right person or department. You can also use call menus (IVR) to reduce transfers and improve caller experience, while call queuing ensures no lead or support request is dropped when your team’s busy.

Integrations include HubSpot, Pipedrive, Zoho CRM, Salesforce, MS Dynamics, OdooCRM, Intercom, Zendesk, Salesloft, Outreach, Bullhorn, and Monday.com.

CallRail is built for small businesses that rely on phone interactions to understand customer needs and improve marketing performance. It gives your team clear visibility into which channels drive calls and how those calls convert. If you need an accessible way to evaluate conversations and boost ROI, CallRail keeps things manageable without requiring a large tech stack.

Why I Picked CallRail

I picked CallRail because it gives small teams practical tools to connect marketing activity with real customer calls. You can use Convert Assist to guide leads toward becoming customers, helping your team respond faster and with better context. The call summary feature highlights key points from each interaction, so you can quickly gauge lead quality and service outcomes. These insights help you refine marketing decisions without digging through raw call data. It’s a focused option for teams that need purposeful analytics rather than complex dashboards.

CallRail Key Features

• Call tracking: Monitor and analyze customer calls tied to marketing sources.
• Convert Assist: AI-supported assistance to guide callers toward conversion.
• Call summaries: Automated insights for evaluating lead quality.
• Lead attribution: Understand which channels drive the most valuable calls.
• Multi-channel analytics: View performance across digital and offline sources.

CallRail Integrations

Integrations include Google Ads, Google Analytics, Salesforce, HubSpot, Facebook, Microsoft Advertising, WordPress, Slack, Shopify, and Mailchimp.

Salesloft enables sales teams to manage and optimize outreach efforts. It improves communication, tracks engagement, and offers tools for closing deals efficiently. The platform organizes sales activities, from calls to emails, simplifying pipeline management and follow-ups.

Why I picked Salesloft: Salesloft provides a structured way for sales teams to manage outreach. Its call tracking system lets you monitor, record, and analyze sales calls for performance insights. Automation tools handle routine tasks like follow-ups, saving time and ensuring consistent communication. The reporting feature delivers valuable data on team activities, helping you make informed decisions. It's useful for teams aiming to improve communication and close deals more efficiently.

Standout features & integrations:

Features include call recording and tracking that lets you analyze your team's performance, real-time conversation insights to help improve the quality of your calls, and custom call dispositions that help you categorize and track call outcomes. You can also use the platform to automate follow-up tasks and manage your team's communication strategy. These tools make it easier for you to stay organized and focused on what matters most—closing deals.

Integrations include Salesforce, Microsoft Dynamics 365, LinkedIn Sales Navigator, Gmail, Outlook, Zoom, Slack, HubSpot, Calendly, and Google Calendar.

CallTrackingMetrics helps businesses track and manage phone calls, offering insights into marketing and communication efforts. It’s designed for teams looking to optimize campaigns with detailed call analytics and attribution data. The platform supports various business needs, including customer support and marketing.

Why I picked CallTrackingMetrics: CallTrackingMetrics offers advanced call tracking with customizable reports and detailed call flows. You can automatically route calls to the right team members based on specific factors. The platform provides real-time tracking and reporting, giving you a clear view of how your campaigns are performing. It's especially helpful for teams managing multiple communication channels while keeping track of performance metrics across all channels.

Standout features & integrations:

Features include detailed call tracking to see which campaigns drive the most calls, automated call flows to route calls based on specific rules, and real-time reporting that helps you stay on top of performance. You can customize call routing based on business hours, caller attributes, or campaign needs. The platform also provides advanced analytics, making it easy to track results and optimize your campaigns.

Integrations include Salesforce, HubSpot, Google Analytics, Facebook, Microsoft Teams, WordPress, Google Ads, Shopify, Zendesk, and Slack.

Twilio is a programmable communications platform that enables businesses to track, analyze, and optimize phone interactions alongside SMS, email, and chat. Its call tracking features, embedded within the Twilio Voice API, let teams monitor call performance, measure marketing attribution, and gather insights into customer sentiment—all from a unified engagement hub.

Why I picked Twilio: Twilio combines robust call tracking with its powerful Voice API, offering flexibility for developers and scalability for global businesses. Tools like Voice Insights and Conversational Intelligence provide in-depth analytics, helping leaders improve campaign ROI, customer interactions, and sales performance. Its emphasis on privacy, compliance, and cross-channel orchestration makes it a go-to choice for enterprise-grade communication strategies.

Standout features & integrations:

Features include programmable voice, scalable infrastructure, global coverage, robust security, and advanced analytics through Voice Insights.

Integrations include Salesforce, HubSpot, Zendesk, Microsoft Dynamics, Shopify, Slack, WhatsApp, Google Ads, Marketo, and Facebook Messenger.

Infinity is a call tracking and analytics platform for understanding customer interactions. It lets users track calls and measure the impact of their marketing, offering insights into what drives inbound calls and conversions. Infinity's customizable tracking tools make it adaptable to different needs.

Why I picked Infinity: Infinity offers advanced customization options that let you tailor your call tracking setup to meet specific requirements. You can track calls across different channels and marketing campaigns, which gives your team a clear picture of what’s working. Its reporting tools provide detailed insights that are essential for optimizing marketing strategies. Plus, the platform's ability to handle complex setups, like IVR trees and advanced call flows, makes it a great option if you're looking to create a system that perfectly fits your needs.

Standout features & integrations:

Features include customizable call tracking, detailed reporting options, and multi-channel tracking. You can gather insights on call performance and use them to refine your marketing efforts.

Integrations include Google Analytics, Google Ads, Salesforce, HubSpot, Marketo, Facebook Ads, Microsoft Dynamics 365, Zendesk, WordPress, and Slack.

Invoca is an AI-powered call tracking platform that drives marketing attribution and conversation insights for performance marketing and customer engagement teams. It connects online campaigns to offline conversions, helping businesses optimize media spend, improve customer experiences, and maximize marketing ROI.

Why I picked Invoca: Invoca stands out for its AI-driven conversation analytics, which turn every customer call into actionable intelligence. Its real-time tracking and multi-channel attribution give revenue teams a clear picture of how digital campaigns drive inbound calls and conversions—crucial for CROs looking to bridge the online-offline gap and sharpen ROI measurement.

Standout features & integrations:

Features include dynamic number insertion for precise attribution, AI-powered conversation analytics for insight into customer intent, and missed opportunity alerts that flag unhandled high-value calls. Call flow management through IVR ensures efficient routing, while enterprise-grade compliance (HIPAA, PCI DSS, SOC 2 Type 2) safeguards sensitive data.

Integrations include Google Ads, Facebook, Salesforce, Adobe Experience Cloud, Microsoft Dynamics, Tealium, HubSpot, Marketo, Slack, and Genesys.

WhatConverts is a call tracking and lead management platform that helps marketers attribute leads, calls, and chats back to their original marketing sources. It provides tracking, reporting, and analytics tools that make it easier to connect marketing spend with real ROI.

Why I picked WhatConverts: WhatConverts stands out for its dynamic number insertion, which automatically assigns unique phone numbers to each marketing channel—giving CROs and RevOps teams a clear picture of which campaigns drive inbound calls. Combined with granular reporting and lead tracking across forms, chats, and calls, it delivers the visibility revenue leaders need to make confident, data-backed decisions about where to invest marketing dollars.

Standout features & integrations:

Features include dynamic number insertion, real-time analytics and reporting, lead management tools for filtering and exporting to CRMs, and full compliance with HIPAA and GDPR standards. These capabilities help teams better attribute revenue, qualify leads faster, and improve marketing performance clarity.

Integrations include Google Analytics, Google Ads, HubSpot, Salesforce, Facebook Ads, WordPress, Slack, Mailchimp, and ActiveCampaign—with API access and 1000+ supported connections.

• Lead Management: You can easily manage and organize your leads with tools that allow searching, filtering, and exporting to CRM systems.
• Marketing Reports: The platform provides detailed marketing and custom reports that help you understand the performance of your campaigns.
• Security Compliance: WhatConverts complies with HIPAA and GDPR standards, ensuring your data is handled with the utmost security and privacy.
• Industry Versatility: Suitable for a variety of industries, it provides tailored solutions for sectors such as healthcare, real estate, and automotive.

WhatConverts Integrations

Integrations include Google Analytics, Google Ads, HubSpot, Salesforce, Facebook Ads, CallRail, WordPress, Slack, Mailchimp, and ActiveCampaign.

Nimbata is a call tracking and analytics platform for tracking calls from marketing campaigns. It's designed for marketing agencies, offering tools to analyze call data and measure campaign impact. 

Why I picked Nimbata: Nimbata provides advanced call tracking to capture detailed insights into your marketing efforts, helping your team improve ad targeting. You can customize reports to see how your campaigns and client interactions are performing easily. The call tagging feature lets you segment calls by specific criteria, making it easier to fine-tune your strategy. Plus, with real-time analytics, you can adjust campaigns on the go for better results.

Standout features & integrations:

Features include call tracking that captures call source data, customizable reporting tools, and real-time analytics for campaign optimization. These features help marketing agencies measure and improve the effectiveness of their ads.

Integrations include Google Analytics, Google Ads, HubSpot, Zapier, Slack, Salesforce, WordPress, Marketo, Microsoft Dynamics 365, and Shopify.

Ringba is a call tracking and analytics platform that helps optimize call campaigns and efficiently manage inbound call traffic. It’s used by companies with high call volumes, offering advanced tools for routing, tracking, and reporting. The platform provides real-time insights into marketing efforts, enabling data-driven decisions for campaigns.

Why I picked Ringba: Ringba offers features for teams managing complex call campaigns. Real-time call routing helps your team handle high call volumes and direct traffic to the right targets. You can create custom reports for detailed insights into call performance, showing what's working and what’s not. Its open API lets you easily connect with your current systems, making it flexible to your needs.

Standout features & integrations:

Features include real-time call routing, detailed call analytics, and customizable reporting options. These features help you optimize your call campaigns and get actionable insights from your data. The dashboard is easy to navigate and allows you to set up routing plans with minimal effort.

Integrations include Google Ads, Meta Business Suite, Salesforce, HubSpot, Zoho, QuickBooks, Mailchimp, Slack, and Zapier.

CallFire is a communication platform that helps businesses engage their audience through phone and SMS campaigns. It’s designed for teams managing large-scale outreach, offering tools to send messages and track responses. The platform supports both marketing and customer service efforts.

Why I picked CallFire: CallFire lets you launch and manage SMS campaigns with ease. You can quickly set up campaigns, track results in real-time, and adjust messaging based on performance. The call tracking feature helps you monitor phone campaign success, allowing you to refine your strategies. Automated text responses keep customers engaged without extra effort. Its simple interface makes it easy to manage communication campaigns, even if you're not tech-savvy.

Standout features & integrations:

Features include tracking call metrics to measure campaign performance, recording calls for training and quality assurance, and routing calls to different destinations based on your preferences. You can also track the effectiveness of your phone numbers and monitor real-time results to optimize your campaigns. CallFire’s easy-to-use dashboard lets you access all your tracking data in one place, making it simple for your team to manage communication efforts.

Integrations include Salesforce, Zoho, Google Analytics, Slack, Microsoft Dynamics 365, HubSpot, Shopify, Zendesk, Marketo, and Zapier.

SalesTrail is a mobile-first call tracking tool that automatically captures and syncs both SIM and WhatsApp Business calls for sales teams. It provides complete visibility into outbound and inbound activity, linking every conversation to CRM records for accurate reporting, performance tracking, and coaching.

Why I picked SalesTrail: SalesTrail stands out for its effortless call logging and mobile compatibility, eliminating the need for additional VoIP apps or manual data entry. Its automatic syncing with major CRMs like Salesforce, HubSpot, and Zoho keeps sales activity clean, accurate, and up to date. The platform’s WhatsApp call tracking is especially valuable for field and hybrid sales teams who rely on mobile communication to close deals.

Standout features & integrations:

Features include automatic call syncing to CRM systems, SIM and WhatsApp call tracking, and detailed analytics dashboards that measure call count, duration, and outcomes. SalesTrail also supports background operation and caller ID functionality to streamline call management while ensuring reps stay focused.

Integrations include Salesforce, HubSpot, Zoho, and API/webhooks for custom data flows.

CallSource is a platform for monitoring and analyzing phone interactions, offering tools to evaluate call quality, employee performance, and customer behavior across various industries.

Why I picked CallSource: CallSource provides advanced call analytics, letting your team review recorded calls and assess call handling. Custom tracking numbers measure marketing campaign success and identify call sources. Detailed reports track key metrics like missed calls, response times, and caller satisfaction, helping improve customer service. Real-time tracking shows how each conversation impacts your business.

Standout features & integrations:

Features include call tracking that helps you measure the effectiveness of your marketing campaigns, call recording to monitor customer interactions, and detailed reporting to track performance metrics like call handling and missed opportunities. You can easily review call quality and gain insights into employee performance. These features are designed to give your team the information needed to improve customer service and sales effectiveness.

Integrations include Salesforce, HubSpot, Google Ads, Google Analytics, Facebook, CallRail, Twilio, Zendesk, Microsoft Dynamics, and SugarCRM.

CallAction is a call tracking and engagement automation platform that captures and manages inbound leads across phone, text, and email for sales-driven teams. It consolidates communications and automates follow-ups, helping professionals—especially in real estate, insurance, and service industries—track interactions and convert more leads without missing a touchpoint.

Why I picked CallAction: I picked CallAction for its seamless blend of call tracking and automated engagement. By capturing every call, text, and email inquiry and syncing them to your CRM, it eliminates manual logging and ensures consistent lead follow-up. Its automation workflows respond instantly to missed calls or texts, keeping conversations active while freeing up sales teams to focus on closing deals.

Standout features & integrations:

Features include lead capture and call tracking, automated text and email engagement, real-time lead enrichment, a built-in sales dialer system, and marketing performance analytics—all designed to streamline inbound communication and reporting.

Integrations include BoomTown, Followup Boss, LionDesk, HubSpot, Chime CRM, Podio, Real Geeks, Sierra Interactive, Top Producer, and Wise Agent, with API access for custom integrations.

800Response is a call-tracking and lead generation platform offering toll-free and local tracking numbers. Its main features include call routing, tracking, and customer analytics, helping users optimize marketing and manage incoming calls more effectively. It's used across various industries to capture detailed caller data and improve customer experience by directing calls to the right teams based on location or other criteria.

Why I picked 800Response: 800Response offers powerful call routing, letting you direct calls based on location to the nearest business. It also features speech analytics that automatically reviews call recordings, helping your team spot trends and areas for improvement. With real-time caller data tracking, you can fine-tune your marketing campaigns and get the most out of your toll-free numbers.

Standout features & integrations:

Features include call routing based on geographic location, speech analytics to improve quality assurance and detailed call tracking for marketing optimization. These tools help you analyze and manage call performance effectively.

Integrations include Google Analytics, Salesforce, HubSpot, Zoho CRM, Zapier, Microsoft Dynamics, Five9, Zendesk, Velocify, and Act-On

FluentStream is a cloud-based communication platform that helps businesses manage phone systems and customer interactions. It’s designed for companies of all sizes and offers tools for voice calls, video meetings, and messaging. The platform focuses on making communication simple, especially for teams spread across different locations.

Why I picked FluentStream: FluentStream offers features like call forwarding, voicemail transcription, and call recording, which are especially helpful for teams working remotely. Its customizable phone menus make it easy to route calls, and its browser-based interface lets you manage everything from anywhere. You can also track call performance and customer engagement with built-in analytics.

Standout features & integrations:

Features include call forwarding, customizable phone menus, and voicemail transcription. Your team can access the system from any browser, making it easy to stay connected. You can also track call performance and customer interactions through built-in analytics.

Integrations include Salesforce, Zoho CRM, Slack, Microsoft Teams, Google Workspace, HubSpot, Zendesk, Pipedrive, Outlook, and Zapier.

Retreaver is a cloud-based platform for tracking, routing, and analyzing inbound calls in real-time. It offers advanced call tagging and reporting, helping users manage caller profiles and monitor marketing ROI. It's especially useful for those looking to attribute and optimize calls across multiple campaigns.

Why I picked Retreaver: Retreaver customizes call routing and tracking, making it easy to tailor campaigns to your needs. Its dynamic call tagging and reporting give you deeper insights into your marketing. Plus, it manages call flows and automatically triggers ROI analysis after each call, so you're always improving your affiliate marketing.

Standout features & integrations:

Features include call tagging for better data analysis, dynamic call routing, and real-time ROI tracking for campaigns. You can easily monitor and optimize inbound call sources with these tools.

Integrations include Google Analytics, Salesforce, HubSpot, Zapier, Google Ads, Marketo, Facebook Ads, Slack, Twilio, and Zendesk.

CallScaler is a call tracking platform for monitoring, analyzing, and recording incoming calls. It lets users track phone numbers and assess the effectiveness of marketing campaigns to improve conversion rates and optimize lead generation.

Why I picked CallScaler: CallScaler offers features for tracking conversions in detail. You can customize call flows for better call routing and management. The call whisper feature gives your team instant insights into how customers found you, helping improve sales conversations. Plus, with real-time notifications and call recordings, your team stays updated on call performance without delay.

Standout features & integrations:

Features include customizable call flows, call whisper messages to provide context during calls, and instant email notifications for tracking call activity. These tools help your team stay informed and optimize conversion rates through better call management.

Integrations include Google Analytics, HubSpot, Salesforce, Zapier, Slack, WordPress, Zoho CRM, Shopify, Microsoft Dynamics, and Mailchimp.

SquareTalk is a cloud-based call tracking and communication platform that centralizes inbound and outbound call management for sales, support, and service teams. It includes predictive dialers, AI voice agents, and omnichannel messaging—helping teams improve engagement, automate outreach, and track performance across multiple channels.

Why I picked SquareTalk: SquareTalk stands out for its blend of call management, analytics, and automation features. With tools like IVR, call recording, and AI-driven insights, leaders gain a clear view of call performance and agent productivity—crucial for optimizing customer engagement and revenue operations. Its global SIP trunking and virtual numbers also make it a flexible choice for international teams managing high call volumes.

Standout features & integrations:

Features include predictive dialers, AI voice agents, omnichannel messaging, custom workflow builders, spam filtering, and AI-powered analytics for performance tracking.

Integrations include Salesforce, HubSpot, Zoho, Freshworks, and Pipedrive, with API access for additional custom integrations.